Looking for the latest research and industry data about the Adelaide Hills visitor economy? The following reports and statistics provide the data the tourism industry and Adelaide Hills Tourism need to make evidence-based business, policy and marketing decisions - from visitor profiles and trends, to the economic impact of tourism.

 

Research and Reports

• The Value of Tourism in the Adelaide Hills - infographic of key data including visitor expenditure, visitor numbers, employment
• Adelaide Hills Regional Tourism Profile - visitor numbers and behaviour, (including origin, demographics and activities) accommodation supply 
• Regional Tourism Satellite Account - Adelaide Hills 2016-2017 - tourism industry activity and performance including contribution to the economy and employment
• Survey of Tourist Accommodation Regional Summary 2006 - 2015 - Adelaide Hills - supply, demand, occupancy, revenue
• Tourism in Local Government Areas (Tourism Research Australia) - Adelaide Hills Council and Mount Barker District Council

 

See the SA Tourism Commission's international infographic - which shows 8,000 international visitors spent 126,000 nights in the Adelaide Hills in the 12 months to June 2018.

See the SA Tourism Commission's national infographic - which shows 178,000 visitors spent 527,000 nights in the Adelaide Hills in the 12 months to June 2018.

The above figures relate to overnight visitors but the Adelaide Hills has a high proportion of day trip visitors given its proximity to Adelaide. The Visits to Regions report which breaks down visitors and expenditure in each region shows the Adelaide Hills receives about 1.21 million domestic day trip visitors annually (based on 2-year average ending June 2018). It's important to note that the day trip figure does not include day trips that are part of an overnight stay in a different region (e.g. an international visitor staying in Adelaide and visiting Adelaide Hills for the day) so the actual number of day trip visits would be considerably higher. 

More Information

South Australian Tourism Commission provides statewide research and reports.

Tourism Research Australia (TRA) is a branch within the Tourism Division of Austrade and is Australia's leading provider of quality tourism intelligence across both international and domestic markets.